Monsoons are here. The beautiful fragrant earth , the smell of mud , wow the best perfume in the world. Rainy season is so romantic in India. The showers, the moisture , the music of raindrops falling on the roof. The acoustics produced by thundering clouds. All add to the inherent romance of the Indian women.
Coming to the title of the blog post ... Rains and Nawabs .... Nawabs are an integral part of lucknow city. The beautiful culture of Lucknow is bestowed by them on the city. Here comes the nawabi clothing. The city boasts of many ethnic originals but the most famous of them is the great chikankari work.
Chikankari is the needle work absolutely hand crafted and 100 % royal. It takes lots of patience and manual labor to produce a single piece of chikankari.Its a royal art which is dying, we at culture & you are doing our part in saving this dying art by show casing the best of chikankari work on our marketing channels.
Chikankari has always been associated with poise, royalty and glamor. Its the ethnic style statement for the youth, and we sincerely hope to revive this art. The artists who produce this work are soon diminishing due to lack of proper product marketing , and if somebody doesn't do something about it soon then the art might become extinct just like dinosaurs.
Please support us by promoting the product line. You would be making a difference in lives of many people.
Culture & YOU
